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MoPOP Branding

Branding + Packaging + Print

This is my re-branding of the Museum of Pop Culture in Seattle, WA. Mopop is a one-of-a-kind museum that is rooted in music, so naturally I wanted to create an identity that was as vibrant and filled with energy as your favorite song. I also wanted to design something that could easily adapt with the different formats that this museum would require: from artist’s bios, to outdoor signage, to business cards and staff ID’s. So, my solution was to create this modular type focused branding that is as flexible as it is fun.

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